This Dataset contains company, company brand, product name, complaint type, subject, recommendation, guideline type, guideline violation, media type wise complaints registered with Advertising Standards Council of India (ASCI) Note: case_created_date and case_updated_date are as per Advertising Standards Council of India Website
Last UpdatedMarch, 2025
| fiscal_year | case_created_date | case_updated_date | case_id | company_name | brand_name | product_name | complaint_status | complaint_type | resolution | subject | recommendation | guideline_type | guideline_violation | media_type | notes |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2025-26 | 26-03-2025 | 26-03-2025 | 2025-3-11-4-C.39671 | Honasa Consumer Private Limited | The Derma Co | The Derma Co 5% Nia- Ceramide Deep Moisturizing Cream | Resolution | Consumer Organization | Informal Resolution | Complaint received against the Facebook advertisement of Honasa Consumer Limited - THE derma co - 5% Nia- Ceramide Deep Moisturizing Cream, from Consumer Education and Research Centre (CERC). (2504-CCC.1) | The advertiser promptly assured compliance by withdrawing the objected advertisement. | Digital Media | |||
| 2025-26 | 25-03-2025 | 25-03-2025 | 2025-2-18-2-C.39424 | Good Chaos Lifestyle Private Limited | Ludic Life | Ludic Life Footwear | Resolution | Industry Member | Not Upheld | The Instagram advertisement is by Good Chaos Lifestyle Private Limited promoting `Ludic Life Footwear’. The advertisement is not in contravention of Chapter IV of the ASCI Code(2503-CCC.25) | The ASCI had approached the advertiser for its response in addressing the grievances of the complainant and forwarded the details of the complaint, verbatim, to the advertiser with a request to respond to the same. The advertiser was offered an option to seek an Informal Resolution (IR) of the complaint by modifying or withdrawing the advertisement. The advertiser was also offered an opportunity for a telecon with the ASCI Secretariat, which they did not avail and submitted their response. The advertiser in their response stated that, The advertisement merely showcases a fictionalized consumer journey of product selection, showcased in a lighthearted manner with nostalgic effect. At no point in the advertisement does Ludic claim its Sliders to be better than VKC Pride’s products or the others showcased in the commercial. The Consumer Complaints Council (CCC) viewed the Instagram advertisement (https://www.instagram.com/reel/DFHeblmIXIS/?igsh=MWE0ZWF4azRpdGlncQ%3D%3D) considered the complaint, and the advertiser’s response.The CCC discussed that choosing between products is a natural part of the consumer decision-making process and should not be perceived negatively. A customer’s decision to reject an alternative footwear product does not imply an attack or an attempt to discredit it. The advertisement makes no direct or indirect reference to the complainant's products, nor does it disparage or degrade any other brand.Based on these observations, the CCC concluded that the advertisement is not in contravention of Chapter IV of the ASCI Code. This complaint was NOT UPHELD | Digital Media | |||
| 2025-26 | 24-03-2025 | 24-03-2025 | 2024-11-25-6-C.36838 | TradeX Live | Tradex.live | Resolution | Suo Motu - NAMS (TAMS) | Upheld Direct Violation of the law | The Instagram advertisement is by stockmarketglory. The said advertisement is in contravention of Chapter III of the ASCI Code (2412-CCC.22) | The Instagam advertisement is by stockmarketglory (2412-CCC.22). The Consumer Complaints Council (CCC) considered it to be prima facie in contravention of Chapter III of the ASCI Code. | Digital Media | ||||
| 2025-26 | 24-03-2025 | 24-03-2025 | 2024-11-25-6-C.36837 | TradeX Live | Tradex.live | Resolution | Suo Motu - NAMS (TAMS) | Upheld Direct Violation of the law | The Instagram advertisement is by sharesdividends. The said advertisement is in contravention of Chapter III of the ASCI Code (2412-CCC.22) | The Instagam advertisement is by sharesdividends (2412-CCC.22). The Consumer Complaints Council (CCC) considered it to be prima facie in contravention of Chapter III of the ASCI Code. | Digital Media | ||||
| 2025-26 | 24-03-2025 | 24-03-2025 | 2024-11-25-6-C.36836 | TradeX Live | Tradex.live | Resolution | Suo Motu - NAMS (TAMS) | Upheld Direct Violation of the law | The Instagram advertisement is by marketshares1 – Tradex live. The said advertisement is in contravention of Chapter III of the ASCI Code (2412-CCC.22) | The Instagam advertisement is by marketshares1 – Tradex live (2412-CCC.22). The Consumer Complaints Council (CCC) considered it to be prima facie in contravention of Chapter III of the ASCI Code. | Digital Media | ||||
| 2025-26 | 24-03-2025 | 24-03-2025 | 2024-11-25-6-C.36835 | TradeX Live | Tradex.live | Resolution | Suo Motu - NAMS (TAMS) | Upheld Direct Violation of the law | The Instagram advertisement is by indian_share_gyan – Tradex live. The said advertisement is in contravention of Chapter III of the ASCI Code (2412-CCC.22) | The Instagam advertisement is by indian_share_gyan – Tradex live (2412-CCC.22). The Consumer Complaints Council (CCC) considered it to be prima facie in contravention of Chapter III of the ASCI Code. | Digital Media | ||||
| 2025-26 | 24-03-2025 | 24-03-2025 | 2024-11-25-6-C.36834 | TradeX Live | Tradex.live | Resolution | Suo Motu - NAMS (TAMS) | Upheld Direct Violation of the law | The Instagram advertisement is by stockmarketknowlwdge – Tradex live. The said advertisement is in contravention of Chapter III of the ASCI Code (2412-CCC.22) | The Instagam advertisement is by stockmarketknowlwdge – Tradex live (2412-CCC.22). The Consumer Complaints Council (CCC) considered it to be prima facie in contravention of Chapter III of the ASCI Code. | Digital Media | ||||
| 2025-26 | 24-03-2025 | 24-03-2025 | 2024-11-25-6-C.36833 | TradeX Live | Tradex.live | Resolution | Suo Motu - NAMS (TAMS) | Upheld Direct Violation of the law | The Instagram advertisement is by sharesbullsindia – Tradex live. The said advertisement is in contravention of Chapter III of the ASCI Code (2412-CCC.22) | The Instagam advertisement is by sharesbullsindia – Tradex live (2412-CCC.22). The Consumer Complaints Council (CCC) considered it to be prima facie in contravention of Chapter III of the ASCI Code. | Digital Media | ||||
| 2025-26 | 24-03-2025 | 24-03-2025 | 2024-11-25-6-C.36832 | TradeX Live | Tradex.live | Resolution | Suo Motu - NAMS (TAMS) | Upheld Direct Violation of the law | The Instagram advertisement is by themoneyrule – Tradex live. The said advertisement is in contravention of Chapter III of the ASCI Code (2412-CCC.22) | The Instagam advertisement is by themoneyrule – Tradex live (2412-CCC.22). The Consumer Complaints Council (CCC) considered it to be prima facie in contravention of Chapter III of the ASCI Code. | Digital Media | ||||
| 2025-26 | 24-03-2025 | 24-03-2025 | 2025-2-3-1-C.38017 | Mosaic Wellness Private Limited | Be bodywise | Be bodywise - Salicylic acid bodywash (by Influencer - who.iis.sheee) | Resolution | General Public | Informal Resolution | The Instagram advertisement is by Mosaic Wellness Private Limited - Be Bodywise 1% Salicylic Acid Body Wash (by Influencer – Koyal Bhattacharjee),(2504-CCC.01) | The advertiser and influencer assured compliance and confirmed that the said advertisement has been modified by adding the disclosure label at the recommended place. | Digital Media |
Ministry of Consumer Affairs Food and Public Distribution. Status of Advertisement Complaints Registered with Advertising Standards Council of India (ASCI) [Data set]. Dataful. https://dataful.in/datasets/20112
